Over 700 people attended IE Business School’s event, organized by Opinno, focused on entrepreneurship and leadership
"We are educating our children poorly if we separate education from inspiration," said the U.S President`s Advisory Council on Financial Capability, John Hope Bryant during his presentation at the last IE Alumni Forum. With this sentence, the financial expert sums up the spirit of this IE Business School (IE) event, held last week in Madrid (Spain), which aims to inspire future community leaders.
The conference brought together thirty experts in innovation, leadership and entrepreneurship, who provided the key to their success and their worldview to more than 700 attendees, composed of the alumni community from IE.
The theme of this year has meant that IE selected Opinno to organize the event. Opinno’s project manager, Carmen Boronat, explains: "We are a marketing and communication agency that advises to companies on innovation and entrepreneurship positioning as well as producing events, that's why IE has trusted us". In fact, IE already resorted to Opinno last year when the company requested the design and development of a new website for this event.
Opinno's experience in the field of producing innovative events is credited by many emerging technologies international meetings Emtech, that Opinno has been managing for several years in countries like Spain, Colombia and Mexico. Opinno’s production for this event has also included advice for selection content and defining the formats of the workshops and panels.
In addition, Opinno’s CEO, Pedro Moneo, was selected as one of the speakers at the conference. Moneo, who participated in the panel Innovation through entrepreneurship, explained how innovation is increasingly causing "large firms to imitate small firms".
This trend represents the Opinno brand, it not only applies innovative philosophies to their own corporate structure, but spreads its benefits through other actions like the New Ways of Working conference, organized in collaboration with Google. This conference addressed issues such as new ways of working that have the ability to bring success to businesses.
And this is precisely the philosophy of Opinno, which gets rid of the traditional views to break the established barriers. Thus, it not only manages to grow every day, but also strives to help everyone to find their own model through innovation and entrepreneurship, as it has done, this time for the IE Alumni Forum.
You can see the video summary of the event here
